Title
Name the social or the series
A ladies' night, a men's morning, a mixed Americano, or a holiday clinic. The sponsor's name appears on the entry, the draw, and the photograph that follows.
Develop. Compete. Dominate.
We put the sponsor on the court.
The Pademy connects companies with padel clubs and events. A brand reaches a room of players. A club gains a partner who pays for the night, the boards, or the junior programme.
- Clubs
- Walls, socials, naming rights
- Events
- Americano, finals, holiday clinics
- Brands
- One brief, matched inventory
Sponsorship placed across clubs and events.
For sponsors
Buy the night, not a banner that no one sees.
Court boards, the title of a social, kit, hospitality, or a junior series. We match the brief to a club that can deliver it.
For clubs and organisers
Bring us the inventory. We bring the company.
List open boards, social series, and events. We package them and introduce sponsors who fit the room.
The link
Where the brand meets the club.
Most clubs do not have a sponsorship lead. Most brands do not know which social is worth buying. The Pademy sits between them: we take the brief, package the inventory, make the introduction, and stay with the activation so the mark is on court on the night.
- 01
The brand states who should be in the room, and what it can spend.
- 02
The club or organiser lists what is for sale.
- 03
We match the two and write the one-page offer.
- 04
Activation on court: boards, naming, photographs, and a short report.
What is sponsored
Inventory a company can buy.
This is not a rate card. Each club prices its own walls and nights. We package and place.
Club
Court boards and glass
Back glass, mesh, and entrance boards at a home club. Seen on every booking, not only on finals night.
Event
Tournament weekend
Category naming, the finals court, medals, and a table at the club. One weekend, a defined audience.
Junior
School and holiday clinics
A brand underwrites rackets, court time, or the clinic fee. Parents see the name. Clubs fill the quiet hours.
Hospitality
A table, not only a mark
Clients on court for an hour, then a meal at the club. Suited to banks, motor dealers, insurers, and local groups.
In conversation
Pending or previous partnerships
Company, club, and the partnership they wanted. These are approaches and enquiries, not confirmed bookings.
CompanyClubPartnership sought
DiscoveryMedical aid
Lonehill
Corporate partnership
OUTsuranceShort-term insurance
Randpark
Corporate partnership
Moore PTAAccounting
Groenkloof
Corporate team building
Woodrock's Paws At WorkAnimal rescue
Huddle Park
Wellness event
Steel & PipesSteel and piping
Centurion
Tournament sponsorship
French MarketFood
The Glen
Market day
Ballito Lifestyle CentreShopping centre
Ballito
Corporate partnership
The Village OptometristOptometry
Gateway
Market day
SanlamLife insurance
Durbanville
Year-end
French South African Chamber of CommerceBusiness chamber
Cape Town
Enquiry, event type not set
Motus FordMotor dealer
George
Market day
Why a brand sponsors padel
The audience is in the room for ninety minutes. They book again the following week. A social is a guest list, not a passing impression.
What we need from a sponsor
- Category, so we do not place two insurers on the same glass.
- Budget range, and the number of months.
- Who should be in the room: members, juniors, corporate guests, or a particular suburb.
- Whether they want naming, boards, hospitality, or all three.
We reply with two or three options we can deliver, not a brochure of clubs we cannot.
What we need from a club
Inventory, not a wish list.
- Courts, suburb, and the nights that already draw a crowd.
- What is unsold: glass, mesh, social title, finals, and the junior hour.
- A photograph of the board position and an indicative price.
- Who approves the mark, and how quickly.
Enquire
Tell us which side you are on.
This opens an email with your brief completed. Ryan@thepademy.com